LinkedIn Publishes 2022 'State of Sales' Report, Looking at Key Trends in Sales Performance
LinkedIn has published the 2022 edition of its State of Sales report , which looks at emerging trends among buyers and sellers, and how the most successful outreach managers are optimizing their performance.
LinkedIn will publish eight different regional variations of the report over the next week, incorporating responses from some 15,000 buyers and sellers around the world.
The US and UK editions are available right now, and in this post, Social Media today's news will take a look at the US data, and what it says about the latest shifts.
First off, the report looks at how sales managers are using tech platforms, like CRM tools and sales intelligence platforms, to optimize their outreach.