Innovative brands are founded on a meaningful purpose.

Haste? Therefore, short deadlines stand in the way of creativity and profitability.

Therefore, the millennial generation has an influence on market trends.

How do you keep the interest up after the brand is launched?

How to exploit the potential of signage and interiors to strengthen the brand and to get the most for your investment.

Find out how you can best measure and use engagement to create added value for your brand.

Find out how brand language is part of your business concept and can help your business grow.

How to get started with content marketing.

Take advantage of the benefits and save money. Find out how brand architecture makes it easier to sell goods and provides savings for your business.

Little or nothing is maintenance free. Neither do brands.

With simple solutions can bring out the most important thing when implementing a new design.

How is it possible that brands can emerge in the wake of movements?

Find out how the presentation of goods determines where you as a customer shop, and how some brands become luxury brands and others do not.

Established brands must deal with constantly new challengers in a writing landscape.

Many brands use so-called pay-offs or slogans. See if you can guess which brands own these slogans.

We have had a chat with Karsten Onsrud in Krogsveen and talked about the opportunities to think new within a strong brand identity.

We review the brand strategy of Trump and Clinton and look at what creates good brands.

Build a bridge between the company and employees with corporate branding.

KAWS was a long time ago an unknown street artist from New Jersey. Now he is a global brand.

What role do sports and especially the Olympics play for a country's brand?