Art, construction, design and much more depend on the eye that sees. Design can be about so much and there are different tastes for each of us. It is important to keep in mind that your taste can be a nuisance to others and vice versa.

Tone of voice is about how the personality of the company or brand is expressed through the language.

Who speaks the loudest at Stordalen? Find out what Choice Hotel's tone of voice is.

BAMA's Storkjøkken's chefs are creative, genuine and thrive best with a popular and playful language. Find out what it has to do with tone-of-voice.

With a unique voice, you will not sound like the competition.

Formulate yourself easily. Words have power, they are the building blocks of all communication and give life and meaning to any product or service.